Crafting and Placing Opinion Essays Amid a Contracting Media Landscape
Everything we know about communications - from what constitutes as media, to what the media will cover, to mainstream versus independent media, etc. - is shifting. The media landscape has also changed considerably, with power concentrated in a few hands. Those hands don't always see, nor do they want to see us. If we are going to tell our stories with impact, we'll need to take control of the modes of communication we use to do so. To share our message effectively, and get the coverage we desire, we must increasingly build our own platforms and share our thought leadership. Opinion essays are an excellent way tool to do so, while also helping you position yourself on your own terms. This training will show you how to do so.

Organizer
Name: Jennifer Farmer
Affiliation: Spotlight PR LLC